PHILADELPHIA — MAY 18, 2021 — 76ers Gaming Club (GC), the NBA 2K League team of the Harris Blitzer Sports & Entertainment portfolio, today announced a multi-year partnership that names Zipchair the Official Gaming Chair of the team. Zipchair will equip 76ers GC players and staff with 76ers GC-branded gaming chairs and furniture for use in NBA 2K League competition, team training, player streams and other content at both the Philadelphia 76ers Training Complex and official team house.
“76ers Gaming Club is thrilled to partner with an emerging brand like Zipchair ahead of the upcoming NBA 2K League season,” said Kathryn Alario, Vice President, Marketing, Philadelphia 76ers. “Commitment to player wellness and performance is paramount to our Harris Blitzer Sports & Entertainment family. Enhancing the gaming experience of our 76ers GC team with a high-quality, comfortable product energizes the team and organization as we look forward to competing for a championship this season.”
The collaboration between 76ers GC and Zipchair will feature social-media driven sweepstakes and campaigns, including opportunities for fans to win a custom, 76ers GC-branded gaming chair.
In addition, to celebrate the partnership, Zipchair is offering a 15-percent discount with the promo code 76ersGC. The discount is applicable toward all 76ers and 76ers GC products on Zipchair.com and Zipchairgaming.com. Click HERE to purchase a chair identical to the one used by 76ers GC.
“We are beyond excited to work with the entire 76ers GC organization, including their players and Coach Terrell. Our Zipchair Gaming line of gaming chairs and furnishings will help raise the level of comfort and performance for their players and we look to do the same for their fans by supplying 76ers GC-branded gaming chairs for their home use,” said Chandler Suprina, President of Zipchair Gaming. “As a long-standing NBA licensee, we have pursued the NBA 2K League aggressively for expansion and have been intrigued by the steady growth of the league and its reach. Working with the entire 76ers GC organization allows us to amplify our shared values and vision.”
76ers GC begins play on Wednesday, May 19 in THE TIPOFF Powered by AT&T, a tournament the team has won twice in the first three seasons. Games will be simulcast live on the NBA 2K League’s Twitch and YouTube channels.